About the product
- CLEAN FORMULA, OPTIMAL HYDRATION: Elevating total body skincare doesn't have to be complex. Designed by beardsmen, for beardsmen, our simple, straightforward, handcrafted formula meets men's unique skincare needs with natural, sensible ingredients that nourish dry skin.
- ALL-NATURAL LOTION FOR MEN: Our water-based, non-greasy lotion blends aloe vera, coconut oil, avocado oil and other natural ingredients into an effectively moisturizing lotion to treat and prevent dry, tough skin. For sensitive skin, try our fragrance free option, Straight Up.
- INTENSE HYDRATION: Combat dryness with our lightweight, easily absorbed formula that delivers simple yet essential nutrients from head to toe, with body moisturizers that help support your skin's natural barrier.
- MOISTURIZE LIKE A MAN: Fortify and protect your skin with our premium ingredients, delivering all-day comfort and softness. Our easy-pump bottle is useful as a hand lotion pump, or as part of your daily total body routine to soften and moisturize all over.
- QUALITY GIFT IDEA: We set out to make the best lotion for men, and are confident that men everywhere will be pleased with the formula, feel, scent options and results delivered by our premium men's lotion.
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