About the product
- WHAT IT IS: Protect Your Color Investment With This Breakthrough Eco-Luxe Shampoo.
- WHAT IT DOES: SmartColor Gently Cleanses + Nourishes Color Treated Hair While Targeted Amino Acids Increase Hair Strength To Protect Hair From The Rigor Of The Color Process.
- WHY WE LOVE IT: Experience Supreme Color Retention, Improved Hair Health + Brilliant Shine With The Soft Scent Of Grapefruit + Luscious Floral Undertones.
- BETTER TOGETHER: Optimize Color Retention + Health By Pairing With: SmartColor Conditioner + SmartStart Leave-In Conditioner.
- CLEAN QUALITY: Sulfate-Free, Paraben-Free, Phthalate-Free, Propylene Glycol-Free, Silicone-Free, Gluten-Free, Free Of Synthetic Fragrance, GMO-Free, Cruelty-Free + Vegan
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