About the product
- GET THE FALSIE LOOK. Lift and lengthen your lashes with ease. A singular sweep of this mascara individually coats each eyelash with light-as-air product, leaving you with a volumizing, false-lash effect that lasts all night.
- VOLUMIZE FROM ROOT TO TIP. A tapered brush reaches straight to the root of the lashline with ease, separating and enveloping each lash in a volumizing, individual coat of product.
- ADD LUSCIOUS LENGTH TO SHORT LASHES. Even the littlest of lashes can achieve power with this high-intensity formula. Lightweight but powerful, this mascara is designed to add natural-looking length and curl without clumps or flakes.
- ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
- SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
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